Women fuel our economy.
YOU fuel our economy.
Health Equity Partners provides women-owned SMBs a range of fractional business development, marketing, and operational strategy services so you can take your badass self to the next level.
You're Unstoppable. We're Here to Keep That Going.
Women-led SMBs are key drivers in US economic growth. You're unstoppable, especially when you have a trusted business growth advisor like Health Equity Partners.
We bring 20+ years' expertise in SMB growth, from early-stage business planning to revisiting that 5-year plan that clearly needs a redo.
Here’s how our services can take your passion and hard work to the next level:
Business Development Strategy
Fractional sales, business development and operational strategy support to help your SMB scale.
Building & Growing Your Sales Team
Custom training programs and mentoring for SMB sales teams (2-6 members), focusing on skill development and performance optimization.
Marketing Support
Expert guidance on assessments and selection of marketing partners, lead generation strategies, and general brand awareness initiatives.
Optimizing Operations
Streamline business operations, improve efficiency, and implement systems that support sustainable growth and scalability.
Our Approach
Our approach to serving each and every client is anchored in a key driver: trust. Without trust, we lose sight of goals, lose the ability to clearly communicate, and waste a lot of time. Here’s how we stay anchored in trust.
Empathy-Led Strategy
Driving growth is always important, but often times business consultants lose sight of their clients’ lived experiences and personal journeys. We keep focus.
Accountability
Our collaborative approach to how we identify goals and measure results TOGETHER ensures you’re getting the most out of our partnership.
Transparency
Do you, the client, need to know everything? Sometimes you do, sometimes you don’t. Whatever your preference, we’ll be consistent with work progress, challenges, and delivering results.
Women-Owned Businesses Matter. You Know It.
Supporting women-owned businesses isn't just the right thing to do—it's essential for closing systemic inequities and unlocking tremendous economic potential that benefits everyone.
The Untapped Opportunity
Despite our remarkable growth and contributions, women-owned businesses face a persistent revenue gap that represents one of the most significant untapped opportunities in the American economy.
39.1% of all U.S. firms are women-owned
But only 5.8% of total business revenue
And 9.2% of the total workforce
This gap isn't due to lack of ambition or capability—it's the result of systemic barriers including unequal access to capital, networks, and strategic business support.
"Closing this revenue gap could generate trillions more for the U.S. economy while creating more equitable opportunities for women entrepreneurs."
— Analysis based on U.S. Census Bureau and SBA data
Our Role in Closing the Gap
As a woman-owned business, we understand the unique challenges and opportunities our clients face. That’s why Health Equity Partners is even more committed to providing targeted strategic expertise, operational excellence, and partnership opportunities that lead with empathy so women-owned businesses not just grow, but lead in their markets.
When we help one another thrive, we strengthen the foundation for a healthier, more prosperous women-led economy.
Data Sources:
• U.S. Census Bureau, Annual Business Survey (2022)
• Small Business Administration, Office of Advocacy (2024)
• American Express, State of Women-Owned Businesses Report (2024)
• National Women's Business Council, Economic Impact Analysis (2024)
• Wells Fargo, Impact of Women-Owned Businesses Report (2024)
$3.3T
Annual revenue generated by women-owned businesses
12.9M
Workers employed by women-owned firms in 2024
49%
Of all new businesses started by women in 2024
2X
Growth rate compared to male-owned businesses
Live Your Dream. Let’s Talk.
Ready to take your business to the next level? We're here to help you scale, optimize, and grow.